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About the Course
Marketing is one of the most important areas of expertise for the next generation of business leaders. Marketing skills are critical to the success of every organization, whether large or small, for-profit or nonprofit, product or service-oriented. All organizations must identify and research target markets, determine customer needs, and establish how products and services can most effectively be created, distributed, priced, and promoted.
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The Marketing associate degree program at Madison College is designed to teach you the cutting edge skills to work successfully in a digital marketing environment.
First Semester
10-801-195
10-104-102
10-104-104
10-104-113
10-106-168
3 credits
3 credits
3 credits
3 credits
3 credits
Second Semester
10-104-112
10-104-114
10-104-125
10-801-198
10-804-144
3 credits
3 credits
3 credits
3 credits
3 credits
Third Semester
10-104-126
10-104-164
10-104-162
10-104-169
Introduction to Public Relations
Marketing Digital Design
Advanced Social and Mobile Marketing
Marketing Approved Elective (See list below)
3 credits
3 credits
3 credits
3 credits
3 credits
Fourth Semester
10-809-195
10-809-199
10-104-103
10-104-115
10-104-180
10-104-188
Capstone Campaign
Global Marketing
Marketing Portfolio
3 credits
3 credits
3 credits
3 credits
3 credits
1 credit
Marketing Approved Elective (3 credits in Third Semester)
10-104-165
10-104-187
10-104-802
10-106-100
10-102-134
Honors - Marketing
Mindset for Success
3 credits
3 credits
3 credits
3 credits
3 credits